Leading pay-TV company in Africa, DStv, has concluded plans to give its subscribers juicy rewards for their loyalty.
This, Aproko247 learnt, will be done via its Open Week, where a buffet of 36 premium channels will be made available to Compact Plus, Compact, Family and Access subscribers April 14-21, 2016, at no extra charge.
The icing on the cake, according to DStv is that viewers will be treated to two of Africa Magic’s newest and hottest TV shows; The Voice Nigeria and Hush.
Also, 1000 Exploras will be given to DStv Premium subscribers in the Game of Exploras offer.
These offers, the company said, will be open only to all active DStv subscribers.
DStv said the week’s menu will be filled with plenty of Hollywood and Nollywood stars to choose from plus a delicious mix of mouth-watering content ranging from exciting movies, adrenaline pumping sports, hit music, entertaining kiddies’ shows, intriguing documentaries and original home grown programmes which are only available on the Premium bouquet.
Explaining the strategy driving the DStv Premium Open Week, the Managing Director, MultiChoice Nigeria, John Ugbe said, “MultiChoice’s key priority is to put our subscribers’ needs at the heart of everything we do.
“The DStv Open Week follows recent initiatives where the EPL, La Liga and Euro 2016 were made available to Compact subscribers at no extra cost and no price increases were implemented on DStv bouquets in Nigeria on 01 April.
“Both these initiatives are some of the innovative ways MultiChoice is adding more value to subscribers’ video entertainment experience, irrespective of their subscription plans.”
John Ugbe, added, “At MultiChoice, we understand that times are tough for our subscribers who not only want to experience the best television entertainment, but do so at a price they can afford. Our DStv bouquets allow subscribers flexibility in price and choice without compromising quality or variety.
“However, we also understand that our subscribers on lower bouquets would enjoy the opportunity to watch some of the content available on the higher bouquets. During this open week, they will have access to 36 channels that are typically only available on the Premium bouquet.
“They will also be able to catch some of Nigeria’s best home-grown talent on Africa Magic Showcase’ new shows; Hush and The Voice Nigeria.”
Speaking further, Ugbe said, “From time to time, MultiChoice windows down content to subscribers on lower bouquets as part of our reward mechanism.
“Our Premium subscribers are not left out of the fun, as we launch the Game of Exploras offer, where 1000 Explora decoders will be given away at the rate of two decoders every hour for 21 days. All a Premium subscriber needs to do to qualify to win an Explora, is to remain active.”
He said the DStv Premium Open Week will be filled with leading content from channels such as; Africa Magic Showcase, Africa Magic Igbo, Africa Magic Urban, SuperSport 3, SuperSport 5, Comedy Central, Animal Planet, BBC Brit, Crime and Investigation, Nick Jnr, Nick Toons, Cartoon Network, Discovery IDx and Discovery World, Travel Channel, Fox Entertainment, History Channel, MTV Base, MT, Sky News and more.
What’s more, DStv subscribers on the lower bouquets will also get a taste of the exciting new telenovela; Hush, and the hottest show on TV, The Voice: Nigeria which kicked off on Sunday, 10 April on Africa Magic Showcase (DStv channel 151).
Football fans know that it’s now down to the wire in the European football leagues with the FA Cup and UEFA Champions League gearing up for the semi-finals. This week, all subscribers will be able to catch up on the season highlights alongside live EPL matches including Chelsea vs. Manchester City on SuperSport 3 (DStv channel 223) on Saturday 16 April 2016.
He disclosed that there is something for everyone and plenty of viewing in store, be sure not to miss a whole week of shows and so much more during DStv Premium Open week.
